You can create a full time income within a single niche if you think vertically and structure things correctly. I will give you one niche as an example.
Fishing is my example niche.
It would be impossible to hit the first page of any search engine for the keyword fishing in a short period of time. By thinking vertically, you can increase your ranking for that keyword while building your business using other keywords in the same niche.
Fishing can be divided into salt water fishing and fresh water fishing.
Each of those can be broken down into additional keyword phrases. For example, some of the saltwater phrases are:
- Spanish mackerel
- Blue Marlin
- And many more
Fresh water fishing can be broken down into many categories as well. Some of these are:
The bass category can be divided further and these are largemouth bass, small mouth bass and striped bass.
You can even break these into regional categories such as: Arkansas largemouth bass fishing, Tennessee largemouth bass fishing and Florida largemouth bass fishing.
Once you get down to the regional level, the competition is more acceptable.
You can talk about fly fishing, spinning reel and lures or bait fishing.
Each type of fishing can be its own blog or website and from there you can branch into the other types or you can introduce fishing gear, fishing equipment, fishing boats, fishing vacations, fishing tournaments and more.
There are a lot of product ideas in each of the sub niches and many of them will also have products that you can represent as an affiliate.
By staying within the single fishing niche, many of your back links can be used on each new blog or site that you create. The mailing list that you create in one niche may also be interested in products or services from a related niche.
It is much easier to build an authority site in a single vertical market that you are passionate about that it is to try to create multiple sites that divide your attention and slow your progress.
Many of your major categories can become the focus that you use to build your business. Fishing, golf, weight-loss, natural remedies, gardening are just a few of the categories that you can drill into and build a business on using just the one major theme.
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