Do You Have Your Year End Business Plans in Place?
Your business gets very busy towards the end of the year so now is the time to update your business plan, review your holiday marketing plan and more. See why.
Your Business Plan
At the end of each year, you should review this document and see how close you came to meeting your goals for the year. This gives you the opportunity to revise your plan to revise your goals for the upcoming year as well as to celebrate your successes for this year.
Remember, your business plan is the blueprint for your business much like the blueprints that are used to build homes, office buildings and more.
Your Marketing Plan
The holiday season is a busy season for most local businesses. If you haven’t already, you will soon be planning on what extra personnel you will need, if any, what merchandise you will need to order, what promotions you will run and when and how you will acknowledge or reward loyal customers.
Studies have shown that doing something as simple as sending Christmas cards, birthday cards and anniversary cards to existing customers will help you keep them as loyal customers because they know that you care about their business and them as humans.
The Upcoming Tax Season
Now is the time to make sure that you have your books up-to-date. If they are, you will have a pretty good idea on what you need to get out of the holiday season promotions to help your bottom line and to be prepared when tax season arrives.
No one likes to pay taxes but business owners know that they are part of doing business and they stay on top of their books so there are no surprises when their accountant prepares their taxes.
The upcoming holiday season isn’t just about:
- Black Friday
- Small Business Saturday
- Cyber Monday
- sending Christmas cards to your customers
- New Year’s celebrations
- and more
This season is the time of the year when as much as 40% of this year’s profits are generated for many businesses.
If your business falls into this category, can you afford to go into the season unprepared?
Share this with your friends and colleagues then leave your thoughts below.
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