Why Video Marketing Is A Must For Your Business
Video marketing is a must because that’s where a lot of your customers hang out. You need to put your message in front of your people on the platform they use.
YouTube is the most commonly used video platform.
Your customers can use YouTube to find information on almost anything and they can consume that information on almost any device that they use.
People inherently trust the content they see in videos more than they trust what they read in print.
It’s easier to show your professionalism in a video than it is to convey it in text or with still images.
A professionally done reputation video commercial such as the one below can really highlight your businesses reputation while showcasing your professionalism.
What you say about your business and professionalism shines through when you make your how-to videos provided they look as professional as the one above.
The way the content is presented in these videos is important, the content of the video itself is important, the quality of the video has some influence but most smart phones have the ability to generate high-quality high definition videos that are suitable for the web but having a good call to action and a well branded video that looks truly professional is what can set you apart from your competitors.
This is a sample of a professionally done video intro. If one of your local competitors is using video intros with the quality similar to this end you aren’t, which video is more likely to be watched by a prospective customer?
Do you currently have videos on either your website or on your YouTube channel that don’t have an introduction to your brand, music or a good call to action? If you don’t, do you think the perceived professionalism of those videos would increase if you did?
If your videos presented everything professionally, do you think that would help conversion rates?
Share this with your friends and colleagues then leave your answer below.
Last 5 posts in Video Marketing
- Why Is Video Marketing So Effective? - April 30th, 2016
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- The Importance Of Video Marketing Increases Every Day - January 30th, 2016